The Vattenfall Cyclassics 2011 in Hamburg were a challenge for the participants under the scorching sun. The shelters and pavilions of Swiss display were in demand as a sunshade. The largest amateur bicycle race in Europe, the Cyclassics in Hamburg, was a real tour of the suffering this year. In brilliant sunshine, 22,000 everyone by about 800,000 visitors at the track settled celebrate. Kicking, sweat, suffer – so wrote to applicable a hamburger tabloid feel of the athletes who were either over 55, 100 or 155 kilometers on the slope.

Several celebrities were in Hamburg at the start including TV talker Reinhold Beckmann “Tagesschau” speaker Marc Bator, TV presenter Ruth Moschner, the Hamburg, Michael Neumann Senator of the Interior. The Pavilion (www.expodome.eu) by Swiss display (www.swissdisplay.de), who of course were in Hamburg by the party proved to be as effective shade. Sports highlight was the professional race with 168 drivers. A high-class, fast and up to the mass Sprint on Monckebergstrasse exciting races, even if the start something holperte. The kick-off was delayed because the starter’s pistol in the hands of Mayor Olaf Scholz had a jam. The winner was Borut Bozic with wafer-thin lead of Norwegian Edvald Boasson Hagen before the German Gerald Ciolek and the Czechs. The dazzling mood and the huge success of the event continue internationally advanced Hamburg as the cycling race site in the spotlight.

Frank Bertling by the organisers Upsolut (www.upsolut.de) pointed out that with the International Cycling Union first discussions would included in the coming weeks, to suggest the Hanseatic city as a venue for a road World Cup. Because not only the enthusiasm of the audience, but also the smooth running of the event made a positive impression on representatives of the International Cycling Union UCI. Upsolut partner would of course very welcome Swiss display as a Hamburg-based company. Company Description SWISS DISPLAY GmbH – B.f.K.S is 2005 emerged from the company Office for communications, a mobile Promotion systems specialized family company with over 15 years of experience in the distribution of high-quality measuring systems. All measuring systems, whether for outdoor or indoor promotion to be entered in the do-it yourselfers.